RED LIPS MEDIA
Our Own Social Refresh
No brand can be so perfect that it doesn’t face the need, time to time, to adapt to changing cultures and styles. This is exactly what happened with our own Red Lips Media! The time and energy spent in redesigning our logo and bringing it in line with current styles, was not being translated to our social posting. Consistency across any brand is key. Researching posting styles of competitors and inspirations alike, a new strategy was developed purely for our Instagram and Facebook, which strengthened this consistency and brought us back in line with our brand and the way we want to present ourselves to the market.